Our Clay Palette

bentonite clay brazilian clay cosmetic clay french green clay multani mitti rose clay sea clay white clay

natural clay palette

Benefits of natural clays in soap

The use of natural clays is as old as human kind. It was used in Mesopotamia around 2500 years B.C. It was used in Egypt and history records show that clay was extensively used by Cleopatra to preserve her complexion. A wide variety of clays were and are being used in contemporary times for medicinal purposes — primarily for external applications, such as the clay baths i.e. the mud therapy and in soaps. Among the clays most commonly used are kaolin and clays such as bentonite, montmorillonite, and Fuller's earth.

 When choosing your soap, apart from just doing a basic function such as dirt removal, you might want your soap to work more for your skin. That's where clay plays an important part. At HANY soap we use natural clays extensively for added benefits to the skin. Read on to learn which skin benefits each of these clays bring:

WHITE CLAYfeatured (along with activated charcoal) in HANY soap -> CHARCOAL

Also known as Kaolin Clay, White Clay is a very fine, soft and light powder with naturally absorbent properties. Gentle and smooth on skin, White Clay is a great option for almost all skin types, working really well for normal skin types (skin that is neither oily nor dry), as well as mature skin. White Clay works as a very mild exfoliant, gently removing dead and dry skin cells to leave you with clarified, glowing skin as well as reducing the size of your pores.

FRENCH GREEN CLAY -  featured in HANY soaps -> GARDEN & BREEZE.

Contrary to popular belief, not all French green clay originates in France. At one time, all of the world’s supply was mined in France. As this clay became more popular, similar deposits were found in the USA, China, and many European countries. Regardless of where they come from, these varieties are all labeled “French green clay.” 

It naturally contains high amounts of decomposed plant matter that has gone through the cycles of nature. French green clay also contains trace minerals such as calcium, aluminium, magnesium, silica, phosphorous, copper and zinc.

Green clay has myriad benefits for the skin. It cleanses, exfoliates, soothes and softens and is especially beneficial for people with oily and mixed skin.

SEA CLAY - featured in HANY soap -> LUCK

Sea clay originates from mud laid under the sea millions of years ago and has a grayish green color. Due to its high content of minerals, sea clay draws oils from the skin, and is rich in algae, macro- and micro-minerals, as well as sodium and sulfur. Sea plants, seawater, sea salt and oceanic clay have long been popular physical-therapy ingredients in Europe. Sea clay has great absorption properties, which makes it perfect for oily skin. 


Also known as fuller's earth, multani mitti has been used to get rid of skin issues and achieve radiant, blemish-free skin since ages in India. It is one of those age-old tips that has been handed over generations. Multani mitti is a great agent to clean, exfoliate and nourish your skin. It has active elements that effectively absorb oil, dirt, sweat and impurities, leaving the skin clean, soft and supple.

MOROCCAN (Rhassoul) RED CLAY - featured in HANY soap - LUCK

Rhassoul clay is a type of clay that is used as a cosmetic product for skin and hair. It’s a brown clay only found in a valley in the Atlas mountains of Morocco. The term “rhassoul” comes from an Arabic word that means “to wash.”

Rhassoul clay hasn’t been extensively studied for its benefits, but it has been used by several different cultures for over a thousand years as a cosmetic ingredient.

Sometimes called Moroccan red clay or ghassoul clay, rhassoul clay is a type of stevensite, a magnesium and potassium-rich clay that contains other minerals.

Researchers suggest that it can act as a protective barrier while eliminating toxic substances to which the skin is exposed.

ROSE KAOLIN CLAY - featured in HANY soap -> GRACE

Rose clay, often referred to as pink clay, is a gentle, natural clay that contains kaolinite.  Rose clay is fabulous for most skin types; including sensitive skin.  It works wonderful for sensitive skin, as it provides gentle and smooth cleansing action. It provides gentle exfoliation, helps to draw toxins from the skin, helps to increase circulation, reduces skin irritation, and helps to reduce inflammation.  Rose clay is typically used as an ingredient in cosmetics, soap, facial masks, and mud baths,  providing skin-loving minerals. Rose clay is also abundant in minerals like Silica.


Purple Brazilian Clay is a natural cosmetic clay from Brazil that features a unique composition of minerals including Magnesium, Titanium, Silica, Iron and Aluminum. The beautiful, soft purple hue of Brazilian Purple Clay is due to the presence of Magnesium, with this mineral also being reputed to provide anti-aging benefits! This rejuvenating clay is perfect for all skin types, but is especially popular with normal, dry or sensitive skin as it gently helps to nourish and detoxify, eliminating wastes such as impurities, oils and dead skin cells so that your skin can look healthy and refreshed.

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